Choice of youtube strategies for promotion to audience

A first example of a youtube strategy is to build teasers and hypes about the songs. So what we can do is to take small clips of the music video to make it a teaser, so it keep the audience in suspense. And then you can release the whole video on one day and then you might get loads of views because of the small clips which makes the audience want to see the video. For example like this song by Ariana Grande which is only 30 seconds long which is keeping the audience in suspense of what else will be in the video.


Another example of a youtube strategy is to make your views matter. So for our music video you can have annotations on it which could link to other parts of the coursework. Also we can have a searchable title so the audience would be able to find our video easily.
Another example of a youtube strategy we could use is to have youtube a marketing tool. So what we could do is to create a channel icon and a channel banner so people can visit the homepage of our music video on youtube and then they can create sections so people can click on each section to see what they want to watch. For example like Justin Timberlake Vevo channel which has his own banner and also got a recommended song to listen to, so it can generate more hits.

Another example of a youtube strategy we could use is to make fans coming back so we can upload a video each month to keep the audience engage in our channel and won't lose interest from somewhere else.
Another example we could use collaborations so we can have new audience coming in if we collaborate with a radio channel for example which will have more people to gain interest. So you can see Sam Smith performs on radio 1 which will gain views from anyone who like Sam Smith and now anyone who listen or watch the radio 1 channel.